Partner
with IFR.

Bring your company into the moments that connect teams. Build a partnership around the events, people and ambitions that matter to you.

Neo Group players in celebrate joyfully on the field, with one player lifting his teammate in the air.

One event.
Or a bigger story.

Focus on a single occasion or connect your company with several events across the year. The starting point is your objective, not a fixed package.

Event partnership

Give your company a focused presence at the IFR event that fits your people and priorities.

  • Choose the event and the audience you want to connect with.
  • Shape the mix of brand presence, activity and company involvement.
  • Agree the event deliverables, timings and investment in one proposal.
Discuss an event

Calendar partnership

Build continuity across selected IFR events, with a shared plan for your company throughout the year.

  • Select the events that suit your company calendar and objectives.
  • Connect the activity with a consistent company story.
  • Agree the scope for each event and review the programme together.
Discuss the calendar

Give people a reason
to remember you.

A useful experience, a shared moment or a conversation can give your brand a place in the day. Here are the elements we can explore together.

A bet365 branded activation space with players at IFR Champions Cup 2026
A company activation at IFR Champions Cup 2026.

Brand presence

Discuss where your company should be seen: event signage, a branded company space or agreed digital placements. We’ll define the locations, formats and artwork requirements in the proposal.

An experience of your own

Bring an idea people can take part in, from an interactive activity to a useful service on the day. We’ll work through its fit with the event, the space it needs and who will deliver it.

Your people and guests

Explore how team participation, colleagues and invited guests could form part of your partnership. Entry allocations, access and hospitality arrangements are set out for each event.

A story beyond the day

Plan the moments you want to share before, during and after the event. Agree any photography, video, editorial or social content, including usage permissions and the channels involved.

The available spaces, rights, content and inclusions are agreed for your chosen events in a tailored proposal.

Bring us your idea

A clear plan.
Built together.

From the first conversation to the event, we’ll turn your idea into a defined partnership with a clear scope.

  1. Start with your brief

    Tell us your goals, the people you want to involve, your preferred events and an indicative budget.

  2. Shape the proposal

    Review the suggested activity, event mix, deliverables and investment. Refine the details together.

  3. Agree the delivery

    Confirm responsibilities, artwork deadlines and the event plan, then agree how to review the activity afterwards.

What could we build together?

Tell us what you want your partnership to achieve. Have an event in mind? Include it in your message.

Let’s talk partnerships

Talk to IFR

Let’s shape your partnership.

IFR Partnerships — a partnership for our company

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